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First Click LTV Report

First Click LTV Report

The First Click LTV model tracks how much revenue a lead generates over time, starting from their very first interaction with your business.

This helps you see which traffic sources are truly profitable in the long run, so you can optimize or scale campaigns based on whether the revenue (LTV) exceeds your cost per lead.
This report allow you to answer key questions like:

* Which traffic sources are worth investing in for long-term profitability?
* Is my cost per lead lower than the revenue (LTV) generated from that lead?
* Which campaigns are driving profitable long-term customer value?
* What’s the revenue attribution of purchases over a specific period after the first click?
* How much revenue do leads generate over time based on their first interaction with a traffic source?

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