Custom Conversion Rules
This guide will show you how to customize how events are sent to your ad platforms using conversion rules.
Conversion Rules are a great way to customize where you send events to and what is and is not sent based on pre-set conditions.
Although there are plenty of other creative ways you can use this, in this guide we will cover some of the most common ways of using this feature and provide some specific examples to help get you started.
How to Find your Conversion Rule Settings
To find any of the conversion rules settings, click on the dropdown and follow the steps for the specific ad platform you want to use custom rules with: