Setting Up URL Rules To Catch Random Sources

URL rules are an easy create way to create sources passively if the visiting URLs have distinct words or snippets in the URL.

How URL Rules Work

When URL rules are set HYROS will watch the URL that people visit from. Many times our users already have UTMs on these URL or they have distinct text in them.

For example organic Facebook will always send users to a URL with the parameter “?FBCLID” added.

Another example is if you already have set up UTM parameters on your ORGANIC traffic. For example any visit from youtube will have ?utm=youtube in the URL of the visitor.

You can create a rule that will allow HYROS to spot these unique terms and if spotted attribute a source to the visitor. This allows for you to easily plug large tracking gaps from organic and easy to miss sources.

How To Create a URL Rule

Creating URL rules is easy. To do so just go TRACKING ->URL RULES. Then click “+New URL Rule”

Next : When clicked a form will appear.

Set the name to something that will indicate the source.

Set the tag to the name of the source

THEN : Analyze the text of visiting URLs you would like to track. For example if you are sending traffic with a URL that looks like this “yoursite.com?utm=youtube” you will want to use the unique text “utm=youtube”.

Paste this text in the “Words to match” form.

Ignore the “apply this rule to the previous URL”. This is for onboarding managers only at this time.

Here is an example.

This create a rule and HYROS will now create a source for any visitors that visits with this info in the URL.

WARNING : Be very careful to monitor the results of your rule. If your matched word is in unintended URLS it could attribute the source incorrectly. For example if you use the word “email” as your matched word then people visit a blog post with the URL blog.com/email-guide, all visitors to this guide will get tagged email. Make sure your rule is isolated to unique URLs and instances.