Partial video views
What does this metric represent ?
This metric represents the number of times your videos were played for at least 3 seconds, or for most of their duration if it’s less than 3 seconds. With the help of this metric Hyros is able to track your ads that have a video component and display the view time.
Where can i see this data in Hyros?
This data is available in your Hyros reports or under the Partial video views collumn. You can enable this collumn at will once generating a report from the collumns menu:
How many seconds does it take for each Ad platform to be considered a view ?
Please check the below details on the duration needed for the data to be present in the metric collumn:
Ad platform | Duration to be cosidered a view |
Meta Ads | 2 seconds |
Google Ads | 10 – 30 seconds |
TikTok | 2 seconds |
Snapchat | 2 seconds |
Bing | 2 seconds |
3 seconds | |
2 seconds | |
2 seconds |