Release Notes – 09/13/2023

Update alert! Hyros Chrome Extension updates, Tik-Tok offline conversions, Apiary, Hyros webhooks


Hyros Chrome Extension (HCE) Error Reporting 

Exciting news regarding our Chrome Extension! We’ve just introduced a significant update that includes a fresh new feature. 

With this enhancement, users can conveniently report any inconsistencies with the extension directly from within the extension interface. All reports will be sent directly to the engineering team who will facilitate the resolution process.

For more details on how to add a report follow this doc https://docs.hyros.com/having-technical-difficulties-with-the-chrome-extension-file-a-report/ 

Facebook Offline Conversions UI Optimizations

The Facebook conversion rules user interface has has undergone a complete redesign. The primary highlights of the improvements include a decreased response time from our backend system. 

This update improves the speed in creating the rules, eliminating the need to wait for Facebook to supply essential data like Business or Pixel information to the platform.

Facebook Audiences / Google Lists Sync Optimization

We’ve completely overhauled the backend synchronization process for Google and Facebook. This latest update is designed to significantly decrease the duration it takes for the synchronization to complete, providing users with a faster and more efficient experience. 

The app will try to update only the leads that have been tagged since the last sync, rather than uploading the entire list on each sync.

Hyros Webhooks Improvements

This new update includes a new mechanism to duplicate sent events. 

Previously, in certain instances, users had to manually initiate the deduplication process on their own servers. 

Now, thanks to this latest feature it will prevent sending multiple webhooks when they include data from a recently sent event. 

More about Hyros webhooks can be found here: https://docs.hyros.com/hyros-webhooks/

TikTok Instant Offline Conversions

We have restructured and enhanced the way we send the offline conversions for Tik-Tok. Before this update, they were sent once every hour, and now they will be sent immediately, leading to a substantial improvement in attribution accuracy.  

Optimize Report Improvements

Recent enhancements have been applied to enhance the consistency of the Optimization report settings. The primary focus of these updates primarily centered around the Ad level.

Organic Rows Improvements

The Leads and Cost metrics have been subject to fresh updates when generating the Ignore Organic and Organic Only reports. 

Apiary Documentation Improvements

Apiary documentation is now much easier to use. It now incorporates examples for each element, simplifying the process for users to establish new endpoint connections.

To send events back to Hyros using API configuration, follow this documentation https://hyros.docs.apiary.io/ 

Reporting Discrepancies Reduction

We’ve introduced a range of updates to reduce disparities among the Hyros Dashboard, the Hyros Chrome Extension, and the Reporting section, ultimately improving the precision of pre-calculated data.